Our Heritage

ICEA LION Group is a one-stop financial services provider offering innovative products and services in insurance, pensions, investments and trusts. The group was formed as a result of business reorganization involving Lion of Kenya Insurance Company Limited (LOK) and Insurance Company of East Africa (ICEA) in 2012.

With roots dating back to 1895, ICEA LION was integral to the dawn of commercial progress and opportunity in East Africa and we have continued to shape the region’s financial landscape since then. As such, we have decades of experience in helping discerning individuals protect and create their wealth. We have done so by keeping an eye firmly on the future and embracing innovation to craft financial products that we know meet our clients’ diverse and dynamic needs in today’s constantly changing world.

Our Heritage

Our Brand Promise

Through Every Life Changing Moment, We’re Better Together

Mission

To Protect & Create Wealth

Vision

To be the leading Pan African provider of insurance and financial services

Our Core Values

1. We See Through The Eyes Of The Customer

2. Our People Are Important To Us

3. We Deliver On Our Promises

4. We Champion Integrity

Our Milestones

1895

The roots of Lion of Kenya (now ICEA LION General Insurance) can be traced to the very beginnings of the insurance
industry in Kenya. In 1895 Smith
Mackenzie & Company were appointed local Lloyd’s agents in Mombasa. The agency eventually evolved into a Royal Exchange Insurance Company branch. In
later years, this merged with Guardian Assurance, Atlas Assurance, Caledonian
Insurance, Employers Liability Assurance and Commercial Union, among others, to form the Guardian Royal Exchange and
Commercial Union groups in East Africa.

1950s

In the 1950s, we operated as Joint
Marine Office where ICEA LION’s
predecessors Guardian Royal
Exchange and commercial groups in East Africa comprised the majority.

1978

With the introduction of the
Incorporation Act in 1978, these
groups, which had been run jointly, were converted into a local company, Lion of Kenya Insurance Company Limited, which would soon emerge as
a well-respected brand within general insurance circles in the Kenyan market.

2012

Lion of Kenya was later renamed ICEA LION General Insurance in 2012 following business reorganisation with its sister company Insurance Company
of East Africa (ICEA).

To enhance growth through wider regional representation, in 1998, when the Tanzania market was opened for private investors, the company invested in a subsidiary – Lion of Tanzania, now ICEA LION General Insurance Company Limited. This was a joint venture with Tanzania Development 
Finance Company and has grown to transact all classes of general insurance business.

Our Awards

ICEA LION Group is one of the most awarded insurance and financial services companies in East Africa. This is a testament to our pursuit of excellence in all spheres.

 

View our Achievements
Our Heritage
About ICEA LION
The Lion’s Perspective
Work With Us

Get In touch

Head Office

Plot 331 Kambarage (Rose  Garden road) Road, Mikocheni
P.O. Box 1948 Dar Es Salaam

Tel: +255 22 2774999, +255 22 2775039, +255 22 2775059

Fax: +255 22 2775094

E-Mail: insurance@icealion.co.tz

Website: www.icealion.co.tz

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